The Digital Marketing & Analytics master's degree at Regent’s University London will equip you with a solid understanding of digital marketing strategy, together with the analytical skills needed to work in this data-driven industry. full time. The Digital Marketing and Analytics MSc provides you with the latest tools to analyse and interpret data, forecast future trends, automate and streamline decisions, and optimise courses of action. Course location The courses provide the strategic skills to successfully guide companies’ strategies in a digital world that is overflowing with data on customers, products and interactions. Delivered in partnership with Digital Marketing Agency, Mediaworks. They'll deliver online lectures, providing up-to-date, cutting edge information direct from industry. The program is designed to make you understand the most innovative technologies and acquire the skills to manage the upcoming technological disruptions in marketing. Communication in the digital age focuses on the analysis of integrated marketing communications and associated consumer behaviour. This programme is designed and delivered in partnership with Mediaworks, who are recognised as one of the leading independent Digital Marketing agencies in the UK. Delivery of this course is online only. The course also refines your skills in using data analytics, equipping you to develop and use appropriate digital marketing strategies to reach consumers, clients and partners. Access a unique blend of expertise across subject areas. You'll investigate how marketing strategies with a digital focus integrate with traditional techniques. full time, International 2020-21 You'll investigate how marketing strategies with a digital focus integrate with traditional techniques. Digital Innovation and Analytics MSc . "Let it be any kind of question, big or small, from the kind of people you might meet to the career options, I ‘ll be happy to give out everything in my ability ! This includes leading academics from York Business School and Digital Marketing experts from Mediaworks. Driving Insight from Data Analytics (30 credits). full time, International 2020-21 Postgraduate Certificate (60 credits) Markets and Marketing in … 2:2 bachelor's degree from an approved university and/or work experience in a relevant setting, within the last two years. £9000 Mon Mastère Spécialisé en 60 secondes - Le MS Marketing et Data Analytics Mon année de Mastère Spécialisé In this module, you will define, research and analyse a topic of your choice, identifying potential solutions and reaching evidence-based conclusions. This brings the perfect blend of theory and practice together. The Master of Science in Marketing Strategy & Data Analytics (MSDA) is designed for results-oriented marketers with a strong business sense. Marketing data analysts aren’t magicians who turn numbers into cash. 18 months including a 4 to 6-month internship (120 ECTS). All of these modules are delivered online. You will also investigate ways to support organisational development by innovating new ways of working. For students holding a Bachelor’s degree in any field. You will explore the issues that influence digital communications and examine how you can optimise these. For students holding a Bachelor’s degree in any field, 18 months including a 4 to 6-month internship (120 ECTS). £9000 You'll gain insights needed for a career in a digital-first marketing industry. “Our Digital Marketing and Data Analytics MSc offers students a highly-unique and exciting blend of expert industry knowledge from one of the UK’s leading digital marketing agencies, coupled with the world-class academic delivery of York Business School” Bob Gammie, Dean of the York Business School, York St John University Apply the theories and techniques learnt to complete projects and assignments. We will encourage you to use your experiences to inform discussion, critical thinking and reflection. Resources for learning explicitly include the knowledge, experience and skills of all participants. We also consider applications for entry with advanced standing. Discussion forums and tutorials led by both Mediaworks and the York Business School academic team. Digital Marketing & Data Analytics Double diplôme EMLV (bac+5 visé) et IIM (titre RNCP niveau I). Taking advantage of the benefits of sharing and disseminating experience in a group. Présentation. The philosophy of the programme is that by bringing together relevant academic theory and practical experience, you can enhance your understanding of these elements and develop yourself as an individual and as a leader. Online, UK and EU 2020-21 This means international recognition of your Masters. £9000 This gives you the flexibility to study alongside varying commitments. You will receive detailed feedback on assessments to help you develop. Students focus on technical expertise, broad business knowledge, and management skills required by the modern business environment. Le MSc in Data Analytics & Digital Business ouvre de nombreuses perspectives professionnelles dans les domaines du digital (digital brand manager, social media manager…), du conseil (en lien avec la transformation digitale), du business development (e-commerce manager…), du marketing, du big data (data scientist, chief data officer…) ou de l’entrepreneuriat. Peer learning in online communities and forums. L’Executive MSc Strategic and digital marketing est ouvert aux étudiants de la formation initiale titulaires d’un BAC+3 ou niveau équivalent avec une première expérience probante dans le domaine visé. 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Find the right course ... You will be confident in proposing and evaluating solutions to business problems by using data analytics skills, and be able to effectively communicate complex business information to both professional and non-specialist audiences. Quantitative skills are beneficial but not essential; a willingness to engage with quantitative materials is required. Digital Marketing and Analytics at Winchester advances your knowledge and skills in creating digital content, helping you to ensure your target audience sees and responds. The part-time Executive Master program Digital Marketing & Analytics MSc in Mobile Learning format (Blended Learning) focuses on comprehensive technical, strategic and legal know-how in the field of strategy development and online marketing. In the MSc Marketing - Marketing Analytics and Data Science (MADS) profile, you will be educated and trained thoroughly on methods that allow you to analyze and model (secondary, big) data to track the marketing performance of the firm and generate new customer insights. Digital Change, Innovation and Disruption (30 credits). We bring together relevant academic theory and research with practical activities. These can be accessed through our Admissions webpages. You will explore online interactions and develop your confidence in the language of data analytics. En couplant la data à la maîtrise des techniques de marketing digital, ce master s’inscrit dans un contexte où les indicateurs d’employabilité du marché sont particulièrement positifs. This handbook provides you with information about the structure of your programme. This module provides an understanding of digital marketing communication techniques, channels and strategy. But rather they are specialists who try to answer the two main questions – why X happened and what to do to achieve Y. This includes: Our assessment methods mirror organisational based activities. We are already working closely with emlyon business school’s teams to develop projects with the students. MSc Award: The MSc. Welcome to the MSc Data Analytics and Marketing programme. The programme delivery is based on principles of practiconer learning. You'll also have the opportunity to attend residential events held throughout the year. Data analytics in marketing interests and fascinates almost all marketers and even people who don’t have anything to do with this field. Taught in English. These can be applied directly to a digital marketing setting. It gives you the opportunity to apply everything you have learnt to a current digital marketing issue. 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